Let’s be honest: creating content for your business can be hard. Should you write about customer success stories, or launch videos? Should you focus on SEO guides or informative articles? While these are all prominent topics to consider, it often leaves us dazed and confused, looking for ideas.

Content marketing is quickly becoming the most effective way for businesses to get noticed online. This style of marketing focuses on creating valuable content to help you promote your business and brand. Because you are producing engaging content that actually helps people, they are more likely to share it with their friends and followers. Once this happens, you typically see a jump in visitors, engagement, and leads.

Everyone is always on the lookout for fresh content ideas, especially content creation machines. So, when you want to create high-quality content and need ideas you can use repeatedly, consider using these nine starters.

Make a List of Good Points for Creating Content

Every niche has some good points about it that make people feel good. You can write “7 Exceptional Things about XYZ” and it always fits. For example, 7 Exceptional Things about Eating Veggies.

Make a List of Bad Points

Just like the good points will work, you can twist it and write the opposite. Using our veggie idea from above, assuming your niche is a vegan blog, you can turn it into 7 Reasons You Don’t Want to Eat Veggies – then make it a funny article saying things like “You hate being healthy” etc.

Ask and Answer a Question

This is a great way to come up with ideas to create content. You can use questions actually asked directly of you, or you can search for questions on any website, blog, forum or social media network that you’ve seen within your niche.

Make a List of Facts

This can work really great for content ideas since in reality there are going to be far more than seven or ten facts about your niche. You can literally do this trick as often as you can come up with a list of facts in relation to your niche.

Make a List of Misconceptions

Just like there are facts, there are almost always misconceptions about your niche. Perhaps you host a niche website or blog about the subject of bird watching. You can write many articles or create many YouTube videos addressing misconceptions about various breeds of birds or even misconceptions about the equipment used in bird watching.

Give the Best Advice for Solutions

For each niche, there are various problems with corresponding solutions you are likely offering to the audience. You can use this to help create content focused on the best solutions and the best advice for using the solutions properly.

Give the Worst Advice for Solutions

Conversely, there are always some solutions that don’t work or that are a bad idea. Why not write about the bad ideas, the poor solutions, and the answers that don’t work? Then you can turn it around to offer your own solution after talking about what’s wrong with the other ideas.

Tell the Top 3 Beginning Ideas

In any niche, there is a very basic beginning to consider. Starting at the very beginning is often forgotten because it seems so elementary to you, but to someone who is new to the niche it will not seem like minutia, it will seem super interesting and important.

Be Controversial

Sometimes, being controversial is a great way to get more ideas for content. You can find a blog post that a mover and shaker talked about and tell why you agree or disagree. You can connect some content with current events. For example, if you run a dieting website or blog, you can discuss a famous person’s weight issues, and give them advice even though you don’t even know them.

There you have it – nine content ideas that you can make your own no matter what your niche is. The ideas are actionable, they’re task-oriented, they’re interesting, and they’re definitely more than worth checking out.  The next thing you know, you will have an endless supply of content to help grow your brand, build trust with current clients, and generate leads for prospective clients. 

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